Cryptocurrency is still pretty much an elusive topic, and while there’s a lot of information now available about crypto, blockchain, Bitcoin, and NFTs, many keep wondering what these terms really mean. Let’s meet Jay Iverson, an 18-year-old crypto investor and NFT influencer from Germany who started his journey in the crypto landscape in 2019. He’s come a long way since then, with more than 250k TikTok followers under his belt.
Currently involved in multiple crypto projects and collaborations, Jay has always had a deep interest in finance. He successfully started a German TikTok channel to explain crypto to the German audience but soon realized the need to share his knowledge with a worldwide audience. He changed his channel to English and instantly saw an increase in followers and engagement.
It made him realize that people worldwide wanted to learn more about crypto and were looking for resources that could make the concepts easier to grasp. Jay wanted to create that ease because he understood that crypto could become the new standard for money, and it was only by having a clear understanding of its core concepts that people could make it a part of their online transactions.
Cryptocurrencies have the potential to streamline all of the financial architecture available online, making them extremely fast, secure, and much cheaper than traditional transactions. Jay believes that where existing monetizing systems are handicapped because of their dependencies on central financial systems like banks or other government-owned funding bodies, crypto has an edge by being free of such crutches.
Moreover, Jay believes that instead of focusing on the intricacies of cryptocurrency, finding a simpler version that is also usable is more important. He considers the Internet a perfect example because most people worldwide use the technology, yet very few fully grasp the technicalities. It is simply because the Internet already works for you without a layman having to understand the protocols or algorithms it necessarily uses.
Making crypto work in the mainstream and doing transactions using blockchain technology is the primary goal of the crypto influencer, and turning it into something efficient is what Jay is trying to achieve through his TikTok channel. Like any other financial transaction, crypto also faces threats in the online landscape. People often lose money when they first try their hands at crypto investments, which happens when they send the crypto coins to the wrong network.
This is also why people lose faith in crypto as an alternate monetary system. It is because no central authority checks the transactions, and if an amount goes missing, there are no institutions to get that money back. “It is the cost we pay for having a decentralized payment system,” Jay says. Crypto is inherently secure because of its blockchain, and while it is high-risk, it also has the capacity for the highest returns on investments, ROIs. Jay is educating his audience through a crypto beginner’s series to mitigate any pre-supposed notions and ideas that they might be entertaining regarding the crypto and NFT space. He is helping his followers see the positive aspects of investing in cryptocurrencies through his videos and giving them ideas about generating income through secondary resources.